Marketing Warfare The marketing concept states that a firm's goal should be to identify and profitably satisfy customer needs. In Marketing Warfare Al Ries and Jack Trout argue that marketing is war and that the marketing concept's customer-oriented philosophy is inadequate. Rather, firms would do better by becoming competitor-oriented. If the key to success were to introduce products closest to those wanted by customers, then the market leader simply would be the firm that performed the best market research.
From Mandate to Asset Management: Vehicle procurement and utilization are key steps in the process—the challenges of which are often overlooked.
But how does an organization ensure fleet managers and operators are aware of the mandates and are open to purchasing and using AFVs? How should their approach to fueling and fleet management change?
Once the vehicles are procured, how does the organization ensure the assets are utilized to achieve ROI? In this roundtable session, attendees and panelists will explore ways to shift the culture around alternative fuel vehicles of all kinds.
While many industries are struggling to attract the necessary talent and react to this dynamism, the female workforce presents an underutilized, high-potential talent pool from which to draw. Research has shown that diversity within companies, from entry level to c-suite, to boards of directors, leads to higher performance, higher returns, and higher employee satisfaction.
Hear from women leaders in the public and private transportation sectors who have made meaningful impacts and transformed the advanced clean transportation market.
Learn how they got their start, what motivates them to continue, and how businesses and organizations can attract more women; increasing the diversity of perspectives, improving the bottom line, and cleaning up emissions.Global Green Company is a leading diversified producer of processed fruits and vegetables.
With customers in 50 countries, including some of the world’s most respected brands, our commitment lies in spreading health and happiness through good food. Karly graduated with a bachelor’s degree in industrial distribution from The University of Nebraska at Kearney.
There’s a long list of adjectives we could use to describe this over-the-top freight manager. The Display Connection Powered by DS Smith was founded in to serve the specific needs of our point of purchase customers. Our focus is in custom point-of-purchase displays produced in a variety of mediums including corrugated, plastics, wood and wire.
P/E Ratio (TTM) The Price to Earnings (P/E) ratio, a key valuation measure, is calculated by dividing the stock's most recent closing price by the sum of the diluted earnings per share from continuing operations for the trailing 12 month period.
Tim is Global Vice President, Amazon Logistics, responsible for transportation and delivery operations worldwide. Tim joined Amazon in , and has held several key senior leadership roles including Director of North American Operations, Director of Operations for Emerging Regions, and Vice President of Operations, Europe. P/E Ratio (TTM) The Price to Earnings (P/E) ratio, a key valuation measure, is calculated by dividing the stock's most recent closing price by the sum of the diluted earnings per share from continuing operations for the trailing 12 month period. Inbound logistics is the transportation, storage and delivery of incoming goods into a business. It includes essential processes like receiving of materials, storage and distribution of raw materials and final goods, thus forming an integral part of the operations for a firm.
Be at the forefront of the mega trends driving the future of the industry—connected technologies, efficiency, electrification, alternative fuels, sustainability, and more.
The Keswick Enterprises Group is a United Kingdom-based group of companies specialising in logistics and supply chain-related services across Europe, the Middle East and beyond.